Pitch Workshop: Prescription Drug Abuse in New York City
April 2022
Design of Business - Parsons School of Design
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In New York City, where diverse communities intersect, the need for targeted interventions to prevent prescription drug abuse is more pressing than ever. This pitch aims to explore the foundation and strategies for establishing a non-profit organization dedicated to combating this issue.
Problem Statement:
In New York City, prescription drug abuse has emerged as a critical public health concern, posing significant challenges to the well-being of individuals and communities. The city grapples with escalating rates of misuse, addiction, and the associated consequences, impacting the lives of residents across diverse socioeconomic backgrounds. Factors such as the accessibility of prescription medications, insufficient awareness about responsible use, and gaps in monitoring and intervention contribute to the severity of the issue. The resulting strain on healthcare resources, increased rates of overdose incidents, and the socioeconomic implications underscore the urgent need for a comprehensive strategy to prevent and address prescription drug abuse in NYC. A multifaceted approach involving education, collaboration with healthcare providers, community engagement, and targeted interventions is imperative to mitigate the adverse effects and create a healthier and safer environment for all New Yorkers.
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Objetive:
To develop an organization/business that focuses on a certain issue, and to evaluate the area, demonstrating how the company would play a role in the field. This pitch aims to explore the foundation and strategies for establishing a non-profit organization dedicated to combating this issue.
Loops Diagram: Process That Leads to Prescription Drug Abuse

Business Model Canvas: Non-Profit Organization to Target Prescription Drug Abuse in New York City

Stakeholder Map: Non-Profit Organization to Target Prescription Drug Abuse in New York City
